Why Gone So Long?

And, we’re back.

It was a long hiatus, I know. I’m sorry.  But we have a very good reason.

Amidst the hustle and bustle of regular work, we’ve written a new book.

Here’s the short version: I went to art school as an undergrad — University of the Arts in Philadelphia — and then worked as a designer in New York for several years before getting my MBA and moving into sales work, where I’ve been for the past 20 years. I love working with sales organizations; but, for the first 10 years anyway, I felt I had to hide my art background. After all, I thought, who would want to hire the art guy?

Actually, a lot of people, it turns out. Before clients knew about my creative background, they recognized my creative thinking and they appreciated it because it was in the context of sales. A lot of what I had learned in art school applies very well to sales — both to how large sales organizations are managed and run AND how sales reps at every level can think creatively to solve their customers’ problems.

So I wrote a book. It’s called The Innovative Sale, and it will be available for purchase in January 2014. You can take a look on Amazon here. Please let me know what you think. I’m interested to learn how you think creative thinking might help with your sales challenges.

 

Mark

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